The Smurf Family


since 2003 the Bath & West Wilts family has been steadily growing.  Each generation brings with it renewed energy and enthusiasm, but the traditions and emphasis on belonging to something special remains.  It is a big responsibility to uphold the organisation’s ideals, but it is this that binds even when we are too old to wear the shirt.  Here we get to meet the people who have made BWB their own.


The Elders

Greg Taylor: Greg was a founder member of the organisation as well as a coach and then Chairman. His enthusiasm and love of teaching has enabled hundreds of young people to enjoy the game whilst also encouraging them to understand the four values and apply them to their every day lives.

Shane Kiely: Shane joined the organisation as head of West Wiltshire Schools FA. Another long-serving member, Shane has taken on every responsibility possible and conducts his voluntary service with a smile as well as relentless jokes. Certainly, without Shane’s input, the organisation would not be what it is today. Current volunteer

Ray Li: Ray is a Trust legend! Rather fond of juggling lots of balls, Ray was chairman of Bath City youth whilst also helping to coach with us. His skills as a master chef has aided on on numerous tours, but he has given countless more hours in every facet of BWB life over the years, including as Trustee. Certainly, his services will never be forgotten.

Ian Swann: Ian came to the Trust as a parent. His son Oliver went through the age groups and Ian steadily became more involved. Helping out on the coaching side, Ian’s experience in the diplomatic service as well as Head of Operations at King Edward’s School has directly benefitted everyone at Bath & Wilts. His organisation and selfless contributions behind the scenes have been invaluable. Current volunteer

Sarah Harding: another unsung heroin behind the scenes. Sarah had 3 boys who played for Bath & West Wilts and so has endured well over a decade full action in the family. Sarah’s willingness to help on match days and on tours eventually led to further responsibilities on the charitable side, in which she used her financial prowess to oversee the accounts amongst other things. Sarah is another person to whom the boys owe an awful lot.

Phil Rochford Smith: Phil is a very experienced coach and still works as an FA Mentor. As well as his fine contributions on the pitch as one of our on coaches, Phil is also highly skilled in designing publications, graphics, internet content and pretty everything else. He has given countless hours to promote the organisation but also create educational resources on a voluntary basis. Phil continues to support us to this very day. Current volunteer.

Chris Reed: Chris had a short spell coaching alongside the Head coaches as he trained to become an Assistant teacher at WASPS. Chris played for us at the very beginning and so it is lovely that he felt able to give something back. Chris is still involved heavily with football in the Bath areas and has now taken on a media role at Bach City FC.

Jo & Bud Goulding: The Gouldings have been an integral part of the Trust’s recent history.  Jo had the idea for the BWB cafe and drove its operations so well that it has become a significant fundraiser for the organisation.  Her help on the administration front has also enabled the others to concentrate more on the coaching.  Buddy has been equally ever present and we have all benefitted from his endless talents and knack for solving any problem.  When he is not away working concerts, Buddy can also be found on the pitch putting the kids through his paces.  Current volunteers. 

Tim Kirk: Tim founded the organisation with Greg Taylor in 2003 and has held numerous responsibilities spanning from 2003 until 2017, at which point an overseas appointment meant his contributions were from a distance. A believer in developing the whole person, Tim continues to wave the Values flag and support those currently on the ground.

Damian Hodge: Damian has coached for Bath & Wilts for nearly 10 years and has now taken on more responsibility for spearheading the organisation’s activities. Damian is another who gives his time freely despite numerous other commitments, and he has blue running through his veins – especially as an Everton fan! Current volunteer

Alex Harrison: Alex is another former player who found a talent for coaching at a young age. Initially, helping out Phil, it was soon clear that Alex was able to take on more responsibility and is now engaged having completed University. The cycle of players returning to BWB is one of the strengths of having family ties. Current Volunteer

Dani Pablo Aparicio: Our Spanish friend! Dani came to us following a trip to Madrid with our under 14s. An experienced coach, Dani has a great relationship with the children and is always seen sporting a smile on the pitch. New coaching opportunity has seen him make the short trip to Millfield, but his Spanish tones can be heard frequently still in Bath.

Kevin and Janine Okell: The Okells may not be seen at the side of the pitch but their contributions have been enormous. Kevin and his company Altus has helped to finance the organisation over many years, but his generosity was not limited to financial support. He was also Chair of the Trustees for many years, and his wife Janine still is responsible for the complex task of kitting out every Smurf throughout the season. Two heroes without doubt.